Archive for the ‘Beer’ Category

Beer and Food Pairings for Super Bowl Sunday!

Super Bowl Sunday is an extremely popular day for hosting at home parties. Whether you’re a diehard football fan, love watching the commercials, or just enjoy a good excuse to get together with friends over beer and food, Super Bowl Sunday has something for almost anyone. If your Super Bowl parties are anything like mine, [...]

Strongbow Cider in 2013

Happy 2013! Hope you’re all having a wonderful start to your year! One trend to keep an eye out for this year is the growth of the Cider category in the U.S.! As we mentioned way back in 2012, Heineken USA  acquired U.S. distribution of Strongbow Cider. Here is some more information on the acquisition from [...]

Holiday Beverage Planning

Christmas is only one week away, which means it is crunch time for finishing everything you need to do before Christmas Eve. If you still need to plan a drink menu for your holiday party, or you still need to figure out which beverage you will be bringing with you to help you survive Christmas [...]

The Most Interesting Man Is Looking for an Attache (Or Six!)

How would you like to be a personal guest of The Most Interesting Man at an upcoming Dos Equis event? Well, here’s your chance! This month, Dos Equis is giving six fans the opportunity to assist The Most Interesting Man at the brand’s Masquerade Gala, a private event in New York City in November. According [...]

Heineken Readies for “Skyfall” Premiere

We’re just over five weeks away from the highly anticipated premiere of the new James Bond flick,Skyfall, and Heineken continues to push forward with its many initiatives surrounding the new movie release. The Heineken brand invited me and many other members of the media to attend a party at the MTA Museum in Brooklyn to [...]

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